Tips for producing accessible marketing and publicity materials

Many of your audience members, visitors or employees will experience difficulty in reading printed documentation. There are many different reasons for this, including:

Difference in language use i.e. people with dyslexia may read or write some phrases differently; someone whose first language is not English will have some different interpretations and some Deaf people whose use of English will also be slightly different.
Age-related issues may make reading difficult for some
Minimal formal education
Mild intellectual disability
Varying visual impairments