5 Ways to Make your Marketing More Inclusive with Accessibility

Kelsey Bronski presents "5 Ways to Make your Marketing More Inclusive with Accessibility" for The 2022 Carnegie Conference. The examples used in the presentation are from higher education, but the tips apply to all marketers across industries.

Inclusion in higher education is not a new idea. In fact, for decades you’ve been tasked with diversifying your student body. While inclusivity is top-of-mind, students with disabilities (1 in 4 US adults) are often overlooked by our digital marketing efforts.

This not only excludes prospective students, it's counterintuitive to your DEI goals.

Join this session to learn quick tips to improve the accessibility of your digital marketing and demonstrate to prospective students that your school offers an inclusive experience.